Harvest Fields

Everyday Nutrition

Client:

Harvest Fields

Year:

2023

Type:

Branding

,

Visual Identity

Batch.Works logo over a photo of a box of 3D printed objects
Batch.Works logo over a photo of a box of 3D printed objects
Batch.Works logo over a photo of a box of 3D printed objects
Batch.Works product catalogue book on a work top with a graphic printed image on the front
Batch.Works product catalogue book on a work top with a graphic printed image on the front
Batch.Works product catalogue book on a work top with a graphic printed image on the front
Batch.Works product catalogue book on a work top with a graphic printed image on the front

Value-driven design that transforms everyday breakfast into an energizing ritual of authentic, nutritious happiness.Retry

Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations
Streetside billboard with flyposters of the Batch.Works brand and illustrations

Project Description

The Harvest Fields visual identity transforms everyday breakfast into an energizing ritual through purposeful, value-driven design. The warm harvest-inspired palette and radiating sunburst logo immediately communicate natural goodness and morning optimism, while transparent ingredient photography and clear nutritional messaging build trust with health-conscious consumers. Every design element reinforces the brand's commitment to genuine care and uncompromising quality, creating an authentic connection between product and purpose.

The cohesive packaging system balances playful accessibility with premium credibility, utilizing strategic typography and engaging visual hierarchies to make breakfast both enriching and effortless. This confident design language spans multiple product categories while maintaining brand recognition, establishing Harvest Fields as a trusted breakfast ecosystem that delivers on its promise of happy, nutritious mornings through thoughtfully crafted visual storytelling.

Credits

Design

:

Daryl Han

Art Direction

:

Daryl Han

Creative Strategy

:

Daryl Han

Project Management

:

Daryl Han